Building a luxury-inspired fragrance brand designed to combine elegant packaging, refined identity, and a modern digital experience.
Ashish Gajera
Director
Building a luxury-inspired fragrance brand designed to combine elegant packaging, refined identity, and a modern digital experience.
Ashish Gajera
Director
The project focused on creating a complete visual and presentation system for Vanaya — from logo creation and packaging design to website direction and pricing consultation. Every element was developed to position the brand with a more premium and sophisticated market presence.
The project focused on creating a complete visual and presentation system for Vanaya — from logo creation and packaging design to website direction and pricing consultation. Every element was developed to position the brand with a more premium and sophisticated market presence.
The project focused on creating a complete visual and presentation system for Vanaya — from logo creation and packaging design to website direction and pricing consultation. Every element was developed to position the brand with a more premium and sophisticated market presence.
Brand Identity & Product Experience
The visual identity was designed with a minimal and elegant approach inspired by fragrance aesthetics, natural notes, and modern luxury. The logo system, packaging structure, and color direction were carefully created to maintain consistency across every product variation and customer interaction.
The visual identity was designed with a minimal and elegant approach inspired by fragrance aesthetics, natural notes, and modern luxury. The logo system, packaging structure, and color direction were carefully created to maintain consistency across every product variation and customer interaction.
The website experience and pricing consultation were developed to support better product positioning and a stronger customer perception. From product presentation to communication flow, the entire experience was designed to feel refined, premium, and commercially aligned.
Brand Identity & Product Experience
The visual identity was designed with a minimal and elegant approach inspired by fragrance aesthetics, natural notes, and modern luxury. The logo system, packaging structure, and color direction were carefully created to maintain consistency across every product variation and customer interaction.
The website experience and pricing consultation were developed to support better product positioning and a stronger customer perception. From product presentation to communication flow, the entire experience was designed to feel refined, premium, and commercially aligned.
Scope of Work
Logo Design / Packaging Design / Website Design / Printing Consultation / Product Presentation Direction / Brand Communication Assets
Logo Design / Packaging Design / Website Design / Printing Consultation / Product Presentation Direction / Brand Communication Assets
The final outcome established Vanaya as a visually refined and premium fragrance brand — combining elegant identity design, structured packaging systems, and a modern digital experience to create a stronger and more recognizable market presence.
Scope of Work
Logo Design / Packaging Design / Website Design / Printing Consultation / Product Presentation Direction / Brand Communication Assets
The final outcome established Vanaya as a visually refined and premium fragrance brand — combining elegant identity design, structured packaging systems, and a modern digital experience to create a stronger and more recognizable market presence.
